Strategic Planning & Research

GREAT ADVERTISING STARTS WITH GREAT INSIGHTS

 

Why do people act like they do? What compels them to dream, or lust, or—ultimately— take action? How does the current culture impact them? What impetus will drive them, not just today, but tomorrow? These are just a few things any smart brand needs to know to create a compelling story that moves people to action and generates results. And though the answers come from many places, it’s hard to beat smart consumer research and strategic planning for unearthing really compelling insights. It’s how we figured out that people weren't coming to Colorado for a list of things to see and do, they were coming for a feeling—that of being more alive. An insight so strong it has put the Colorado Tourism Office at the top of its industry for more than six years. What could some great strategic planning and research do for your brand? 

Unearthing insights that drive strategy

We customize our approach for each client's unique business goals with expertise including: 

  • Ethnographies
  • Qualitative research
  • Quantitative research
  • In-depth interviews
  • THE KH STRATEGY CHECK™

WE'RE READY WHEN YOU ARE

Whether you want to learn more or roll-up your sleeves and get to work, give us a call or drop us a message. We'd love to hear from you.